The main traits of the Hungaro-Taiwanese economic relations with special focus on the trade with agricultural products

Absztrakt

This paper provides the reader with a thorough insight into the bilateral economic relationship between Hungary and Taiwan. Due to the One-China policy Hungary – and most countries in the world – do not have formal diplomatic or political contacts with Taiwan, however Taiwan as an autonomous economic entity seems to be a promising partner for Hungary and other European countries, even though due to the huge geographic distance and to the relative less-known market environment the amounts of trade turnover and investments have still been modest. Taiwan, due to its natural and social endowments cannot produce enough food for its population, therefore it is merely reliant on imports. Due to the mentioned distance and being closely embedded into the European economic integration, Hungary definitely cannot be among the main food suppliers of Taiwan, but still there are market segments (like chilled poultry) in which Hungarian companies can be successful, if they focus not only on the product quality but also on the marketing promotion. The paper makes mention about some additional ideas of joint co-operation in the food production, like potentials in Mangalica breeding, as it has also started in Taiwan a few years ago.